Argan oil is the caviar of modern cosmetology. The discourse around it is really extensive with scientists and consumers making all sorts of compliments both about its health and its cosmetic value. Even though, not all of it is true, argan oil is definitely a unique, top quality ingredient for skin treatment. And Macrovita (of course) knows that.
This is why it has devoted a significant amount of resources into the study of Argan oil and its use in organic cosmetics. Further, it created a whole new product range (branded Macrovita Argan) based on argan oil to further promote the unique personality and action of the substance.
Macrovita / Argan has been highly successful from day one, proving one more time that Macrovita belongs in the premium league.